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Perroquet needed a back-to-school marketing campaign that would spread the word about their beautiful leather children’s shoes manufactured and sold direct-to-consumer for the incredible price of $50 per pair.
Perroquet needed a back-to-school marketing campaign that would spread the word about their beautiful leather children’s shoes manufactured and sold direct-to-consumer for the incredible price of $50 per pair.
We began with an adorable photoshoot featuring the collection in various dynamic scenes. We used monochromatic styling to create a sleek, memorable look and more importantly, draw viewers’ eyes straight to the footwear being showcased.
The ad campaign had customers checking their local weeklies, social media, and email for updates and, most importantly, led to a sold-out stock and successful positioning of the brand as the go-to choice for beautiful, well-priced, and durable children’s footwear.
